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Pre-Conference Workshops [clear filter]
Thursday, October 28

8:45am EDT

Photography Field Trip
Limited Capacity seats available

Venture into the wilds of downtown Washington, D.C., where you'll learn expert photo-journalistic techniques, best practices and strategies. Participants will walk away with the basics on how to shoot, edit and produce photographic and image-based stories. By the end of the morning, we aim for you to have shot and told at least one story.

Fee: $50 for members: $60 for non-members

Bring: Digital camera, equipment, mobile devices

#ONA10 #phototrip

Thursday October 28, 2010 8:45am - 2:00pm EDT
Room 14

9:00am EDT

Fund My Media 2.0
Limited Capacity seats available

Funded by the Ethics and Excellence in Journalism Foundation and building on the success of ONA09's "Fund My Media,” this session will teach you how to launch and grow your journalism site's bottom line. The morning-long program includes:

  • Legal Heads Up, or what you need to know to start a nonprofit news site
  • Launching With Little: Building A News Site from Scratch
  • Breaking into the World of Foundation Grants
  • Building your Site Through Other Revenue
  • Solve My Problem, an interactive, open-mic forum

For a detailed session description and list of speakers, visit J-Lab.org.

Fee: $40 for members; $50 for non-members

#ONA10 #fundmedia


Thursday October 28, 2010 9:00am - 1:30pm EDT
Grand Ballroom South

9:30am EDT

Data Journalism for Beginners
Limited Capacity seats available

You don't need a degree in statistics or computer science to be an investigative journalist or even to do simple fact-checking. But with the increasing number of online data collection systems, tools, lingo and technologies out there, where do you begin and what stories can you tell? We'll help you take the first steps in understanding, finding and interpreting data and maybe even do a mash-up or two and create a visualization. We'll give you a set of replicable case studies and methods to get you going and tips on when to get a developer on board.
Fee: $50 for members; $60 for non-members
Suitable for: Beginners

#ONA10 #dataj

Thursday October 28, 2010 9:30am - 12:30pm EDT
Room 13

9:30am EDT

Hands-On Open-Source Technology
Limited Capacity seats available

It’s not rocket science, but they sure didn’t teach this in J-school — hands-on training on the two hottest open-source technology frameworks: Ruby on Rails and Drupal. You won’t walk out of the session able to stand up sites on your own, but you will learn fundamentals. We’ll start with a walk-through of open-source frameworks, and then break out into two separate groups — one for Drupal and one for Rails.

Fee: $100 for members; $150 for non-members.

Bring: Laptops; other specifics will be sent to attendees.

Suitable for: Those who have an understanding of open-source technology and some knowledge of development and programming. A more extensive questionnaire to assess skills will be sent to attendees.

#ONA10 #opensource

Thursday October 28, 2010 9:30am - 4:30pm EDT
Room 10-11

9:45am EDT

Video Field Trip
Limited Capacity seats available

Video experts will take small groups out on the streets of D.C. to teach them proven best practices and strategies. This all-day excursion will give you the fundamentals on how to shoot, edit and produce video pieces. The goal by the end of the day: a finished piece for each participant.

Fee: $100 for members; $150 for non-members

Bring: Video camera and equipment

#ONA10 #videotrip

Thursday October 28, 2010 9:45am - 3:30pm EDT
Room 14

10:45am EDT

Audio Field Trip
Limited Capacity seats available

Join NPR experts to capture the sounds of Washington, D.C., learning the fundamentals and best techniques and practices for capturing, editing and recording audio outside. The goal by the end of the session: one recorded segment.

Fee: $50 for members; $60 for non-members

Bring: Nothing. Equipment will be provided

#ONA10 #audiotrip

Thursday October 28, 2010 10:45am - 5:00pm EDT
Room 14

2:00pm EDT

Plugging in to Networked Journalism
Limited Capacity seats available

Learn about the success of networked journalism projects nationwide. J-Lab will report out on its successful Net-J initiative and teach you how to build and participate in a networked journalism project in your community. The afternoon program includes:

  • Blog Networks On the Ball: Is there a new model for sports coverage?
  • Competitive Collaborations: What if your competitors are trying to lock in the partners you want?
  • Growing Your Own Partners: Haven't got enough hyperlocal news sites to partner with? Some news organizations are creating their own.
  • Training Your Partners: What do hyperlocal partners want? Training in social media and ad sales.

For a detailed session description, visit J-Lab.org.

Fee: $30 for members; $40 for non-members

#ONA10 #netj

Thursday October 28, 2010 2:00pm - 5:00pm EDT
Grand Ballroom South

2:00pm EDT

Real-Time Coverage from Scratch
Limited Capacity seats available

How to report complex live events as they happen … on a tight budget? Learn about the huge variety of low-cost and free tools on the web suitable for live and near real-time reporting, supporting the written word, photography and broadcast content. We will use case studies, demonstrations, how-tos and work in groups during this fast-moving session that will show you what works and what to watch out for. It may even get you thinking about how to cover the ONA conference itself.

What you'll learn: new blogging platforms; integrating social media networks in coverage; utilizing the power of your smart phone; crowd-sourcing and more.

Fee: $50 for members; $60 for non-members

Suitable for: Beginners, intermediates

#ONA10 #rtcoverage

Thursday October 28, 2010 2:00pm - 5:00pm EDT
Room 12

2:00pm EDT

Web Design Trends
Limited Capacity seats available

The web has finally developed to the point where stories can move beyond simple text and images. The advent of new technologies, like CSS3, HTML5, and web fonts, as well as the ability to use more sophisticated interactions, can help not only relate stories, but actually engage readers in a narrative. This workshop will not only teach you the basics of these new technologies, but also how (and how not) to use them to their best effect for your readers and your publishers.

What you'll learn: What do CSS3 and HTML 5 really mean? When do web fonts work best, and how do I choose them? How are web designers really engaging users through these methods, and are they right for me?

Fee: $50 for members; $60 for non-members

Suitable for: Those with experience in web design

#ONA10 #designtrends

Thursday October 28, 2010 2:00pm - 5:00pm EDT
Room 13